23 Apr 2021 Unstoppable Legacy Award Honorees
Jim and Kathy Coover
We are thrilled and honored to announce our 2021 Unstoppable Legacy Award was presented to our dear friends and supporters, Jim and Kathy Coover at the Unstoppable Celebration of Courage virtual event, held Wednesday, April 21, 2021.
Jim, Kathy, their son Erik and his wife, Peta, the Isagenix Community and newly founded Isa Foundation have been passionate supporters of our work to empower lives through education and lift entire communities out of poverty.
Widely considered pioneers in the health and wellness industry, Jim and Kathy have generated billions of dollars in sales across multiple companies during the span of their careers.
In 2002, Jim and Kathy partnered with John Anderson to form Isagenix with the mission to create the world’s greatest health and wellness products combined with business opportunities that would transform lives both physically and financially.
Helping people is at the core of the Isagenix model. With health and wellness as its primary mission, the Coovers set out to create a model that would provide the best products without cutting corners and a system of compensation that would truly give their associates financial freedom.
Running parallel to this business model was the belief that giving back is the ultimate personal life goal. Jim and Kathy provided the leadership that fostered a culture of giving at Isagenix. Everyone was encouraged to donate financial resources or to volunteer. In 2018, the Isa Foundation was born.
The Coover’s dedication to helping others, and inspiring others to give, has resulted in millions of dollars donated to worthy causes, including significant gifts to the Unstoppable Foundation.
Jim and Kathy’s legacy is the empowerment of millions of lives all over the world, including Unstoppable communities, to realize their full potential.